A Business’ Biggest Investment: Employees
Investing back into the business is a must for any company to grow. Increasing efficiency and productivity through buying equipment, investing in marketing to get new clients and customers- these matters are all very much important. However, one aspect that usually sets the difference between a highly successful business and those that aren’t is one
Guidelines for Marketing to the Older Population
If your target market is seniors — generally people aged over 55 — don’t be easygoing with your marketing. Many think that senior marketing is as easy as using photos of older adults and increasing font sizes. However, marketing to this age group requires just as much creativity as marketing to Gen Z. While the
Steps to Make the Most of Corporate Social Responsibility by Building a Charitable Organization?
Many new-age companies look toward corporate social responsibility (CSR) activities to add more value to their business. It not only includes societal impact but the environmental impact too. Most initiatives revolve on donations involving money and daily consumables. If you are an entrepreneur looking to impact society and the environment, you are on the right
Situations Where a Landlord Insurance Is Essential
Starting a business in the rental property industry is always a smart move because there is no shortage of people looking for potential homes. This makes becoming a landlord with your own property a wise career choice and long-term investment because you can be your own boss while getting passive income. But the upfront costs
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Highest Inflation Rate and What’s In It for the Economy
How to turn the worst surge into a beneficial asset to business? The worst inflation rate in the history of the United States hit 6.2% in October of 2021. Inflation boost higher than the anticipated rate these past few decades after the recorded 5.8% in November of 1990. Basically, inflation rolls how economic growth expands
Tech for the Greater Good: Technology’s Place in Social Entrepreneurship
Technology has steadily become a part of our daily lives, and most of us can’t even imagine a world without our phones and gadgets. These days a smartphone can help you connect with people, pay for bills, check your email, and many more. It’s almost unthinkable how much you can do with just a single
Four Ways Companies Can Support Their Remote Teams
Companies switch to remote setups for various reasons. Some do it to cut their business costs and save more money, while others choose to do so since their people are asking for it. No matter what’s in it for you, there’s no denying that remote work can positively impact your company in so many ways.
How Small Businesses Can Help the Youth Build a Better Future
According to UNESCO, nearly 260 million children are out of school as of 2018. Out of those, 59 million were supposed to be in primary school, 62 million in lower secondary school, and 139 million in upper secondary school. Countries aim to achieve universal primary and secondary education by 2030. But how will they make
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